Do you really know what your customers are thinking and feeling?
\nAre you curious to know? Do you care enough to want to?
\nCustomer experience is a major part of your marketing mix, or more to the point it should be. Investing time, effort and resources into understanding what you offer is what they want? What they want, do you want to offer that? And much more.
\nWorking with someone who truly 'gets this' is key. They can help you understand the power of customer insights and how to evolve and grow your business, your team, your profits and your customers experience through training, process implementation, testing and measuring and performance statistics. Look no further than someone like Mel Evans from Insight6 - the tools they use are brilliant, but what is really important is Mel's background and experience in FMCG, retail, hospitality and more - its all been about business and people improvement - you can find her here: https://www.insight6.com/mel-evans-cxd-south-wales/
\n#business #service #customerexperience #cx #ci #marketing #performance #podcast