The Murky Metrics of Podcast Success
Matt is joined by Bloomberg\u2019s Ashley Carman to discuss the state of the podcast industry and its struggle to reach profitability despite its growth. They talk about the murky metrics for success, the era of companies going \u201call in\u201d on celebrity podcasts, the comedy podcaster boom, Spotify vs. Apple vs. YouTube, and the rise of the video podcast. Matt finishes the show with a prediction about the future of streamer bundling.\n\nFor a 20 percent discount on Matt\u2019s Hollywood insider newsletter, \u2018What I\u2019m Hearing ...,\u2019 click here.\nEmail us your thoughts! thetown@spotify.com\n\nHost: Matt Belloni\nGuest: Ashley Carman\n\nProducer: Craig Horlbeck and Jessie Lopez\nTheme Song: Devon Renaldo\nLearn more about your ad choices. Visit podcastchoices.com/adchoices