Inside Netflixs Calculated Sports Strategy

Published: March 14, 2024, 11:26 p.m.

Matt is joined by Julia Alexander from Puck and Parrot Analytics to discuss what is and isn\u2019t working in Netflix\u2019s foray into live sports and sports-adjacent programming, and they outline how Netflix is experimenting to make a potential bid on live rights for a major sport. She reveals some data around Netflix viewership, explains why the sports documentary market is oversaturated, and outlines the importance of live sports for Netflix\u2019s bottom line. Matt finishes the show with a prediction on the opening weekend box office for the new Mark Wahlberg film \u2018Arthur the King.\u2019\n\nFor a 20 percent discount on Matt\u2019s Hollywood insider newsletter, \u2018What I\u2019m Hearing ...,\u2019 click here.\nEmail us your thoughts! thetown@spotify.com\n\nHost: Matt Belloni\nGuest: Julia Alexander\n\nProducers: Craig Horlbeck and Jessie Lopez\nTheme Song: Devon Renaldo\nLearn more about your ad choices. Visit podcastchoices.com/adchoices