BROADCASTS.com

If you\u2019re a business owner, then you know the power of developing and executing a world-class marketing strategy. But how do you go about creating the world-class marketing plan that will set you apart from your competition? How do you find and convey your unique selling proposition?

Marketing isn\u2019t just about doing something unique - it\u2019s about adding more value than anyone else in the game. Doing more for your customer than anyone else. And in this episode, we\u2019re taking you to Business Mastery, where you\u2019ll hear Tony speak with Darcy: a woman who is struggling to find her niche, even despite an impressive resume of clients.

Darcy runs a successful production company that works with some of the biggest companies around the world. But up to this point, Darcy has relied on word-of-mouth to propel her business\u2019s growth. And while her referrals have gotten her up to a certain point, it\u2019s not enough to create the massive impact that she longs for. She needs a world-class marketing strategy.

Listen as Tony shows Darcy how to move out of her own way and eliminate the beliefs that are holding her back. And learn exactly how you can start to find your unique niche, and start building the brand that will take your company to the next level. Because if you do what everyone else is doing but better, you\u2019ll only get an incremental return. But if you do what no one else is doing, you\u2019ll find geometric rewards. Isn\u2019t it time you stepped up your game?