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Ever thought about shifting your farm to a U-Pick model?\\xa0
On this episode of the Thriving Farmer Podcast, Michael is diving into the world of agritourism with Megan Neubauer of\\xa0Pure Land Farm located in McKinney, Texas. Megan literally wrote the book on pick-your-own farming and her farming journey offers invaluable insights into transforming local agriculture into a profitable, community-driven experience.
Tune in to hear about Megan\\u2019s thriving U-Pick operation and her new book!
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You\\u2019ll hear:
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Megan Neubauer is a farmer in North Texas. She graduated with a BS in Biology from Boston University in 2004 and after several years working in biotech and scientific research, Megan and her father created Pure Land Farm in McKinney, TX in 2012. Pure Land Farm uses regenerative growing methods on three acres of thornless blackberries and two acres of diversified fruits and vegetables, exclusively marketing their products using agritourism.
Her new book on Pick-Your-Own-Farming releases December 4th, 2023.\\xa0
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Resources:
Website - www.purelandorganic.com
Megan\\u2019s Book - Pick-Your-Own Farming - available NOW
Facebook - https://www.facebook.com/PureLandFarm
Instagram - https://www.instagram.com/purelandfarm
TikTok -\\xa0https://www.tiktok.com/@purelandfarm
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The Thriving Farmer Podcast Team would like to thank our amazing sponsor!
MyDigitalFarmer.com was created by CSA farmer and marketing specialist Corinna Bench to help farmers learn the marketing fundamentals \\u2014 so you can stop feeling uncertain, frustrated, guilty, or inadequate when it comes to selling your products.
In the My Digital Farmer podcast, you\'ll be exposed to the fundamentals of marketing theory and practice so you can apply them to your own farm and business. She\'ll cover marketing funnels, copywriting, website messaging, CSA marketing, lead generation, brand building, social media, customer retention, Facebook ads, sales pages, Facebook groups, YouTube, Instagram, email marketing, and stellar customer service.
She also interviews other farmers to find out what\\u2019s working (and not working) in farm marketing so you can feel more confident in your ability to convert leads, increase sales, and build a strong brand for your farm.
Subscribe to her show at\\xa0https://www.mydigitalfarmer.com/podcast
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