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Published: Dec. 24, 2023, 5 p.m.

b'In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Owner of 360 Sales Consulting, Benjamin Brown.\\n\\n\\n\\nBenjamin started his consulting business with a mission to teach others the language and skills of sales. He has helped build sales teams, hire salespeople, and provide coaching and training.\\n\\nAccording to Benjamin, sales is a simple concept of getting someone to move, whether it\'s through a billboard, website, or phone call. He emphasizes that sales is everywhere, and understanding the process can help salespeople avoid being perceived as pushy or salesy.\\n\\nOne of Benjamin\'s unique approaches to working with clients involves role-playing and practicing sales skills. He firmly believes that sales is a skill that can only be learned through practice and experience.\\n\\nHe also emphasizes the importance of asking questions and not making assumptions in sales conversations. By asking the right questions, salespeople can better understand their clients\' needs and provide the right solutions.\\n\\nBenjamin stresses the importance of understanding your product and selling it effectively. He points out that potential clients constantly judge you, especially in verbal or in-person interactions. He suggests imagining a scenario where all modern technology is removed, and you must sell your product on the street.\\n

Key Points from the Episode:

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• Introduction of Benjamin Brown, founder of 360 Sales Consulting
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• Benjamin\'s experience in sales and his consulting business
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• Sales is a simple concept of getting someone to move
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• Importance of role-playing and practicing sales skills
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• Emphasis on asking questions and not making assumptions in sales conversations
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• Sales is a skill that can only be learned through practice and experience
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• Understanding the core value of your product and communicating it effectively
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• Utilizing the power of the cell phone for sales
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• Caution against relying too heavily on others to sell for you
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About Benjamin Brown:

\\nMeet Benjamin Brown, a seasoned sales expert, accomplished author, and dedicated father of two. With an impressive 23-year career in sales, Benjamin has navigated diverse sectors, from stock brokerage-style cold calling to selling gym memberships and medical devices.\\n\\nLeveraging his extensive experience, he has crafted a comprehensive 10-step sales process designed to address the challenges faced by small businesses struggling with sales issues and low revenue.\\n\\nBenjamin\'s journey into sales coaching began during his tenure with Business Network International (BNI), where he identified a common deficiency among small businesses\\u2014 the absence of a structured sales process.\\n\\nRecognizing the pivotal role sales training plays in business success, he embarked on a mission to share his wealth of knowledge with business owners.\\n\\nThis initiative led to the creation of the Rapid Success Sales Process, a proven and tested methodology that empowers individuals and business owners to enhance their revenue and overall success.\\n\\nBenjamin Brown\'s dedication to refining the sales experience highlights the transformative impact of a well-executed sales strategy.\\n

About 360 Sales Consulting:

\\n360 Sales Consulting offers a transformative solution to elevate your sales performance and propel you to new heights.\\n\\nThis specialized service is designed to unlock your sales potential, providing essential skills training for business owners and sales representatives.\\n\\nBy leveraging 360 Sales Consulting, you can significantly enhance your closing rate, resulting in increased revenue and financial success.'