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Published: Dec. 20, 2023, 5 p.m.

b'In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder & CEO of Sprig, Ryan Glasgow.\\n\\n\\n\\nSprig is a platform that helps businesses gather user feedback through in-product surveys, session replays, and data analysis with artificial intelligence. They\'ve worked with big names like Netflix, Dropbox, Robinhood, Coinbase, and Peloton, ensuring these companies get a representative sample of user experiences.\\n\\nRyan shared that Sprig has an impressive response rate of 33% for their surveys. He compared this to platforms like Yelp, where only a small percentage of users leave reviews, but those reviews are generally accurate representations of the overall experience.\\n\\nRyan emphasized the importance of understanding user experience. He cited companies that have faced backlash and struggled due to a lack of customer perception.\\n\\nIn his view, companies that don\'t prioritize understanding their customers may lack empathy and risk falling behind in a competitive and challenging economic environment.\\n\\nOne of the most exciting aspects of Sprig is its implementation of AI for data analysis. Ryan explained that they use advanced AI models to summarize and analyze large amounts of survey data.\\n\\nThis provides meaningful insights and even suggestions for improving the product experience. The potential for conversations with AI entities that understand the data and can help make decisions based on customer feedback is groundbreaking.\\n

Key Points from the Episode:

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• Introduction of Ryan Glasgow, founder and CEO of Sprig
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• Sprig\'s services in gathering user feedback for companies like Netflix, Dropbox, Robinhood, Coinbase, and Peloton
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• Comparison of Sprig\'s high response rate for surveys to platforms like Yelp
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• Importance of understanding user experience and its impact on companies
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• Implementation of AI for data analysis and providing insights and suggestions for product improvement
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• Potential applications of Sprig for large enterprise-level companies and early-stage startups
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• Vision for the future of Sprig and advancements in AI
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• Importance of valuing customer feedback and increasing customer loyalty
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• Future of delivering exceptional experiences through targeted surveys
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About Ryan Glasgow:

\\nRyan Glasgow, Founder and CEO of Sprig (formerly UserLeap), is a seasoned figure in the tech industry. His brainchild, Sprig, is a research platform specializing in advanced usability testing and in-product survey capabilities, catering to renowned companies like Dropbox, Loom, and Shift.\\n\\nAn accomplished author, Glasgow penned "The Customer-Obsessed Product Manager\'s Playbook" and currently hosts the People Driven Products Podcast.\\n\\nHe has a robust product management background and previously held key roles such as group product manager at Weebly, product manager at Vurb, and product designer at Extrabux.\\n\\nRyan\'s contributions to the industry underscore his expertise in enhancing user experience and driving product innovation.\\n

Sprig:

\\nSprig is a dynamic product insights platform that empowers teams to enhance their products through swift user insights. Its capabilities span from testing new designs and prototypes to optimizing core user flows.\\n\\nTrusted by prominent companies, including Dropbox, Square, Notion, and Loom, Sprig is pivotal in...'