Episode 1 - Chris Windley - The relationship between sales and marketing, social selling, personal branding and delivering valuable content
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For the premiere episode of The Talent, Sales & Scale Podcast, host Bryan Whittington is joined by Chris Windley. Chris is a Global Sales and Marketing Director at LuJam Cyber, and someone who is a practitioner when it comes to marrying marketing and sales together.
\\nHere are some key takeaways from this value-packed episode with Chris:
\\n-Marketing is about driving leads for Sales - full stop.
\\n-Understanding your competition is vital to the success of your growth
\\n-A sales AND marketing methodology must be in place and work together - rowing in the same direction
\\n-Condensing your focus on a smaller set of potential customers will accelerate growth
\\n-When creating and posting content, being authentic and delivering value first is the only strategy that works
\\nYou can connect with Chris on LinkedIn here: https://www.linkedin.com/in/chriswindley/
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