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Growing your qualified leads and converting them to sales is the key to any successful business, especially right now. Yet, if you are like most people, you are noticing that it is getting harder and harder to do. This is because most lead generation software can\\u2019t distinguish between leads that convert and those that don't, but today we had Juliet Clark on the show to talk about how she is changing that. Juliet has had a far-reaching career in marketing, writing, and even real estate, but when she self-published her first book after working for Nissan, she realized that entrepreneurs don\\u2019t do nearly enough market research. This is when she created her quiz-based software applications that both entrepreneurs and their potential clients can take. Juliet talks about how her software helps entrepreneurs get clearer about who their potential clients are by taking the most promising ones through a quiz that acts as a vetting process.

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