WS1441: How to Raise Capital | #Highlights

Published: Oct. 1, 2022, 7 a.m.

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Melanie McDaniel speaks on how to raise capital. According to her, success in capital raising and real estate, in general, does not happen overnight. She says one needs to be consistent and persistent to succeed in the industry. She also highlights how focusing on capital raising enables her to scale.

Peter Halm, president of Vineyard Investment Partners, an experienced capital raiser and investment deals originator, shares some time-tested techniques and novel tools that helped his company raise capital. Listen to the conversation to discover new insights and learn key tips to avoid common pitfalls in raising investment money.

Key Points From This Episode:\\xa0

  • Taking somebody\\u2019s hard-earned money to invest in a deal is a huge task.
  • Melanie emphasizes the need to find an institutional-grade underwriter.
  • It takes time to find the best deal to raise capital for.
  • For Melanie, building relationships is the first key to finding investors and raising capital.
  • Be consistent and persistent and show the investors that you know what you\\u2019re doing to earn their trust.
  • Going to conferences is a great way to meet investors.
  • Paul Helm makes sure they have a personal relationship with investors.\\xa0
  • Make investors feel comfortable so they will invest again with you.
  • Understand your investors\\u2019 personalities.
  • Paul uses a personality test called \\u201cBank Code\\u201d.
  • As a capital-raiser, it is important to meet the needs of your investors.
  • Communication is Paul\\u2019s number one key to making investors want to come back and invest again.


Links Mentioned in Today\\u2019s Episode:

Melanie McDaniel on LinkedIn

Melanie McDaniel on Instagram

Freestyle Capital Group website

Vineyard Investment Partners website

My Bank Code Personality Test

The Money Couple: 5 Money Personalities

Real Estate Investor Goddesses website


About Melanie McDaniel

Melanie is the founder of Freestyle Capital Group, a boutique private equity firm that par

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