Podcast 151 - Colin Lewis talks marketing and interview with Michael Warran, Hotel du Vin and Malmaison
In this podcast one of Ireland's most experienced marketers Colin Lewis is in-studio to give his take on the state of marketing today in Ireland, and he also has the first in a regular series of marketing book reviews - this week he reviews Influence: The Psychology of Persuasion by Robert Cialdini.\xa0
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\nAlso there is a telephone interview with Michael Warren, UK South Head of Operations for the Hotel du Vin and Malmaison hotel brands.