No.26: Event Marketing and Management

Published: Dec. 3, 2006, 6:54 p.m.

Interviews with Andrew Hanley of Hanley Event Group and Ronan Mc Cabe of Company Occasions who discusses the marketing and management challenges in the booming events sector.\n\nThere is also a short interview with the Sales and Marketing Manager of The Hotel Beacon in New York - Gerry Traino, who gives her insights into the marketing of a hotel in NY City.