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Middle Chamber Books Podcast #7, January 27, 2008: In this edition of the podcast, we chat with Peter Shankman, CEO of The Geek Factory Inc., a New York based PR agency. Peter is the author of Can We Do That? Outrageous PR Stunts That Work -- and Why Your Company Needs Them.\\n\\n\\nPeter Shankman\\n\\n Download the podcast here (Stereo MP3, 35.6 mb, 00:25:56)\\n\\nPurchase Peter\'s book:\\n\\n\\nCan We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them\\n\\n\\n