Mike Madrid on the Latino Minority to Majority Shift
Rick Wilson speaks with fellow Lincoln Project co-founder Mike Madrid, as they delve into his new book \u2018The Latino Century: How America's Largest Minority is Transforming Democracy\u2019 and the crucial role of Latino voters in American democracy. They discuss the rise of younger Latino voters, the importance of economic issues and border security, and the need for creative targeted messaging on platforms like WhatsApp and TikTok.\n\nFollow Mike Madrid on X at @madrid_mike and buy his book \u2018The Latino Century: How America's Largest Minority is Transforming Democracy\u2019 at fine bookstores everywhere.\xa0\n\nFollow Rick Wilson at http://www.twitter.com/TheRickWilson on X and subscribe to his Substack at http://therickwilson.substack.com.\n\nJoin the fight with Lincoln Project at http://www.lincolnproject.us and follow us on X at http://www.twitter.com/ProjectLincoln.\n\nAnd please rate, review, and subscribe to this podcast.\nLearn more about your ad choices. Visit megaphone.fm/adchoices