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Published: June 14, 2020, 7:25 p.m.

Joe Soto here with the Joe Soto project. Today, we're going to talk about \u201cWhat exactly it takes to become a financial adviser.\u201d

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If you're somebody looking at getting into the industry, or if you're an investor, wouldn't you want to know the barrier of entry, the qualifications, and the processes? What are the educational requirements? How do you know that the person that you're dealing with has the actual tools or licenses required?

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If you're a financial adviser, you need to start educating your clients on your licenses, your pedigree, your background, what it is that you know how to do, and what you did to get there, and what these licenses cover.

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When you educate your clients, and you explain to them your business model, explain other people's business model, you build trust, and build a great loyal client base.

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If you're a client, what I want you to do is I want you to start having the conversation about qualifications, build a trustworthy relationship, and don't just trust somebody based on likability.

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For either party, it is imperative to make sure that you conduct your due diligence, and that you understand the qualifications or the needs of advisors or clients that you're dealing with.

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