84 - Why I Stopped Content Marketing (And Doubled Down on This Instead)

Published: April 16, 2018, 7 a.m.

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Welcome to another\\xa0solo round on the\\xa0Healthpreneur\\xa0Podcast! Today,\\xa0I\\u2019m going to be talking about why\\xa0I stopped content marketing.\\xa0Back in the day, I was a content generating machine \\u2013 but I realized that it was taking up too much time and giving too little returns. I discovered a way to increase my conversions AND stop pumping out useless content.\\xa0\\xa0

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I\\u2019m going to talk about how you can, too.\\xa0I\\u2019m going to let you in on my exact business model and show you how it\\u2019s worked wonders for me and my clients.\\xa0The goal is to do what you do best and create a deeper impact on the lives of those you want to help \\u2013 while enjoying your own freedom and reaping the rewards. You can\\u2019t do that while stressing over SEOs and endless blog posts. Tune\\xa0in to discover how you can reconnect with your purpose by implementing The Perfect Client Pipeline.\\xa0

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1:00 \\u2013\\xa05:00 - How I started out and discovered the need to evolve away from content marketing\\xa0

5:00 \\u2013 6:30 - Teaching a duplicable, proven business model through\\xa0Healthpreneur\\xa0

6:30 \\u2013\\xa010:00 -\\xa0Why I stopped content marketing\\xa0and created one pillar piece of content\\xa0

10:00 \\u201315:00 -\\xa0The Perfect Client Pipeline\\xa0and a\\xa0converting\\xa0webinar as a pillar piece of content\\xa0\\xa0

15:00 \\u201318:30 -\\xa0Determining your value vehicle, the\\xa0Consistent Content Generator, and the Flight Plan\\xa0

18:30 \\u2013\\xa0Health Business Accelerator Workshop: Putting it all together\\xa0\\xa0

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