61 - How Dr. Spencer Nadolsky Defied The Odds to Become an In-Demand Online Doctor

Published: Feb. 21, 2018, 7:30 a.m.

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Today we\\u2019re getting into episode 61 of the Healthprenuer Podcast. Over 60 episodes, can you believe that? It seems like we started this podcast just the other day! Well, there are more to come where those 60 came from.

Today I am chatting with Dr. Spencer Nadolsky, who is a young physician\\u2014fresh out of med school\\u2014and he\\u2019s going to talk about his journey from brick-and-mortar to an online practice (with a lot of lessons learned thrown in). He is a board certified family medicine physician, but his medical doctrine is lifestyle-as-medicine\\u2014he tries to stay away from pharmaceuticals by having his patients lead healthy lifestyles. What a crazy idea, right?

The cool thing about Spencer is that he has a rabid social media following. At the moment, he has about 65,000 followers on Instagram, 25,000 followers on Facebook. And the key lesson he\\u2019s learned? It\\u2019s not about the number of followers you have, but how dedicated they are. So we\\u2019re going to dive into the marketing behind all of this and how you can work on getting a dedicated following\\u2014not just a big following\\u2014in your business.

In this episode, Spencer and I discuss:\\xa0

  • The medical school grind\\xa0
  • The unfortunate realities of working at a hospital\\xa0
  • Spencer\\u2019s lifestyle-as-medicine doctrine\\xa0
  • Why Spencer is known as \\u201cThe Doc That Lifts\\u201d\\xa0
  • The ridiculous number of certifications required for online doctors\\xa0
  • Why it\\u2019s okay to develop strong opinions as a physician\\xa0
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