40 - Growing Your Business 10x with Facebook Ads with Scott Rewick
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Welcome back to the Healthpreneur podcast! Today we have an amazing guest who you may not know\\u2014he flies a bit under the radar, you could say. His name is Scott Rewick and he is one of the early pioneers of affiliate marketing, online direct response and high-volume media buying.
Scott is the president and co-founder of Native Path (formerly Lexicon Digital Media), and has a background in the B2B space. Previously, he worked for companies like Netflix and Blockbuster, generating massive numbers of leads. So he\\u2019s got tons of experience with lead gen and is now putting that to use in the health and wellness space.
This is a great episode for anyone who is interested in buying paid traffic\\u2014maybe you\\u2019re a bit nervous or you\\u2019ve had a bad experience in the past \\u2026 This episode should clear it all up! We\\u2019re going to talk a lot about how to scale your business using Facebook ads and also how to bring expert marketers onto your team.
In this episode, Scott and I discuss:\\xa0
- How Native Path became #88 on the Inc. 5000 fastest growing companies list.\\xa0
- How to spend money, analyze, change, and repeat.\\xa0
- Chad Walding\\u2019s lack of shoes.\\xa0
- Focusing on lead gen and not just sales.\\xa0
- Customer feedback and why it keeps many of us afloat.\\xa0
- Leaving your ego at the door.\\xa0
4:00 \\u2013 8:00 - I\\u2019m thinking of using paid traffic\\u2014what should I do?\\xa0
9:00 \\u2013 13:00 \\u2013 Facebook likes, offers, and community groups.\\xa0
13:00 \\u2013 20:00 - Chad, Brenda, Scott and Chris\\u2014why are they such a good team?\\xa0
20:00 \\u2013 25:00 - Key qualities to look for in a marketing employee.\\xa0
25:00 \\u2013 32:00 - The problem with ego and the benefits of customer feedback.\\xa0
32:00 \\u2013 36:00 \\u2013 The Rapid Five Questions.\\xa0