36 - The 1% Difference: How to Create a Breakthrough Health Product with James Swanwick

Published: Dec. 27, 2017, 8 a.m.

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Hey Healthprenuers, today we\\u2019ve got another great episode of the Healthpreneur podcast. I\\u2019m going to be talking with James Swanwick, a good friend of mine who wears a ton of different hats. You\\u2019ll notice from his accent that he is Australian, but he\\u2019s been living in the states for some time now.\\xa0

James is an investor, entrepreneur, and speaker. He\\u2019s super agile, in that he does a ton of different things and has a lot of cool experience. I\\u2019ll just go ahead and name a few things \\u2026 He was a former Sportscenter anchor on EPSN, he hosts his own podcast called The James Swanwick Show, he owns Swanwick Sleep\\u2014a company that makes blue-light blocking glasses\\u2014and he created the 30 Day No Alcohol Challenge.\\xa0

Oh, and Forbes named him one of the top 25 networking experts. Not really sure what that means, but pretty cool nonetheless!

So, James has a ton of stuff going on and has a ton of experience to share with all of us. This episode is particularly important if you are interested in creating and launching a physical product, because James is going to share with you exactly how he came up with and created the Swannie blue-light blocking glasses. The info he unveils from this process will save you a lot of time and money, I guarantee it.

In this episode, James and I discuss:\\xa0

  • Why James was wearing a pair of ski goggles while watching TV in his apartment.\\xa0
  • Why you don\\u2019t need to reinvent the wheel.\\xa0
  • Selling on Amazon vs. selling on your own domain.\\xa0
  • Being the dumbest person in the room\\u2014and why it\\u2019s a good thing.\\xa0\\xa0
  • The word \\u201cyou.\\u201d\\xa0
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