224 - Why No One is Buying Your Stuff
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Welcome back to the Healthpreneur podcast! On today\\u2019s episode, I\\u2019m going to talk about why some offers work well \\u2013 and why some just don\\u2019t. You see, there are tons of businesses out there offering tons of stuff, and really, all of it could sell.
But it\\u2019s all in the packaging. The offer. Someone must see the offer and feel the need to have what it is you\\u2019re offering. In other words, the door needs to look appealing enough to open. Otherwise, they\\u2019ll never see what\\u2019s inside.\\xa0
The trick to having an offer that works is having a hook that is specific and relatable. It can\\u2019t be ambiguous. It\\u2019s got to be back and white. Tune in to hear how to hook your audience and make your offer more effective than ever.
01:00 \\u2013 02:30 - My biggest takeaway from our last Luminaries Mastermind
02:30 \\u2013 05:00 - What business boils down to and some examples
05:00 \\u2013 09:30 - The door to the kingdom analogy and a client example
09:30 \\u2013 10:30 - How we help you get your clients to understand exactly what you offer
10:30 \\u2013 16:00 \\u2013 A call to action for anyone who wants more business
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