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What\\u2019s up, Healthpreneurs? Have you heard of the Institute for the Psychology of Eating? This institute certifies coaches, health coaches, and nutritionists \\u2013 all with a focus on the psychology of eating. The focus of this is to address the relationship we have with food and how it relates to our emotions.

Emily Rosen is our guest today and the co-founder of the Institute for the Psychology of eating. She\\u2019s helped build an incredible business around the real issue to help people overcome emotional eating and cure the cause of their health issue, not just the symptom.

Emily is a business wiz. She has self-taught herself lots of the tech and marketing stuff that propelled her business forward in the beginning. She\\u2019ll also divulge the #1 way she self-taught herself the things that have changed the game in her business. Tune in for some insider marketing tips and critical business advice.

Today, Emily and I will discuss:

• How she developed her mission by realizing the real issue.
• What she had to learn to get her work out there.
• Being authentic and of integrity.
• Seeing struggle as an opportunity for growth.
• The good and bad of marketing conferences.
• Tenacity, curiosity, and consistency.\\xa0

3:00 \\u2013 7:00 - How developed her business

7:00 \\u2013 15:00 - The challenges she faced and how she reverse-engineered the process

15:00 \\u2013 21:30 - Personal growth, mindset, and seeing lessons in challenges

21:30 \\u2013 26:00 - How she\\u2019s learned the most

26:00 \\u2013 34:30 - When she said \\u201cyes\\u201d when she shouldn\\u2019t have

34.30 \\u2013 45:00 - The way to stay sustainable as a business and the traits you must have