172 - Are You Selling or Being Sold?
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Welcome back to the Healthpreneur podcast. Today, the question is: Are you selling or being sold? See, a sale is always being made. Either someone is buying what you\\u2019re selling \\u2013 or you\\u2019re buying the story they\\u2019re selling. Yikes.
If someone has gone through the trouble of watching a webinar, filling out an application, and going through a funnel to speak with you on the phone, they\\u2019re obviously interested. If by the time you\\u2019re on the phone with them they\\u2019re giving excuses, they\\u2019ve created a story to sell to you \\u2013 and themselves.
Uncomfortable conversations need to be had. Ask why. Ask why their goal is important, why they\\u2019ve booked the call, and why they care for a result. Dig deeper. It\\u2019ll help your clients \\u2013 and your business. Tune in to hear how you can craft the process so it doesn\\u2019t feel sales-y, and so you can help your clients make the next move towards their goal.
1:00 \\u2013 2:30 - How a sale is always being made
2:30 \\u2013 5:00 - Selling and why our sales process works \\xa0
5:00 \\u2013 7:30 - Getting past an uncomfortable conversation with \\u201cwhy\\u201d
7:30 \\u2013 10:00 - Tips to sell instead of being sold
10:00 \\u2013 13:00 \\u2013 Crafting the process so it doesn\\u2019t feel sales-y
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