112 - How to Give Your Clients Exactly What They Want with Laura Schoenfeld

Published: June 20, 2018, 7 a.m.

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Welcome back to another awesome episode of The\\xa0Healthpreneur\\xa0Podcast! Today we are going to discuss how to give your clients exactly what they want. Laura Schoenfeld, an R.D.\\xa0trained in functional medical nutrition therapy, talks about how she formed her philosophy, built her business\\xa0around it, and\\xa0attracted\\xa0her ideal client\\xa0in the process.\\xa0\\xa0

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The funny thing that she realized was that, when she\\xa0stood for what she believed rather than hide it, she started attracting the clients she wanted. She found that, by having a specific niche, she could not only serve her ideal clients, but also give them exactly what they want.\\xa0\\xa0

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Laura\\u2019s business has grown and evolved over the years, and she\\u2019s got some excellent insights into what fostered and hindered her progression along the way. If you are a coach, practitioner, or trainer that\\xa0wants to\\xa0hone in on your offering,\\xa0ideal\\xa0client, and philosophy so you stand out from the rest, this episode is for you.\\xa0\\xa0

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In this episode, Laura and I discuss:\\xa0

  • How she stands out.\\xa0
  • Why outsourcing has given her more time for her expertise.\\xa0
  • Being yourself to attract the clients you want.\\xa0
  • The return on investment when paying for coaching and programs.\\xa0
  • How niching has changed the trajectory of her business.\\xa0\\xa0
  • Empathy as a critical component to true, fulfilled success.\\xa0\\xa0

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1:30 \\u2013\\xa08:30 -\\xa0Laura\\u2019s background and how she formed the business she has now\\xa0

8:30\\xa0\\u2013\\xa015:00 -\\xa0Outsourcing\\xa0and distinguishing what your clients know and want\\xa0

15:00 \\u2013\\xa023:00 -\\xa0Why it\\u2019s critical to be yourself and build your niche around that\\xa0

23:00 \\u2013 28:00 - Training and coaching and the balance between investment and benefit\\xa0

28:00 \\u2013 35:00 - Investing in coaching programs to learning and attract the right clients\\xa0\\xa0

35:00 \\u2013 41:30 - The Rapid Five\\xa0

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