#10: GiveWell

Published: March 25, 2012, 4:07 p.m.

Holden Karnofsky of GiveWell.org tells the story of his attempt to rewrite the rules for how $200+ billion a year in philanthropy is given away -- from a side project of some hedge-fund young guns, to a dream in a cockroach-ridden closet of an apartment in the East Village, to a reality moving millions of dollars a year to save lives.