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I remember the first time I realized that humanity\u2019s desire for luxury was actually a driving force for improving the world.

Previous to that I often felt that wanting luxury and comfort was wrong or bad\u2026 perhaps from generations of Puritanism passed down through religion and culture?

But as I lay in the comfort of a luxurious hotel room feeling perfectly at home, I finally understood that this desire was a positive thing.

Without (a woman\u2019s?) desire for indoor plumbing, a comfy bed, and the ease of flipping a switch to produce light or heat, we probably wouldn\u2019t be enjoying all of these luxuries right now as a society.

It is our innate drive for comfort (aka luxury) that drives human progress.

Yet with every strength there is an inherit weakness.

There is a downside to pursuing comfort and luxury at the expense of all else. And it results in becoming \u2018soft & squishy\u2019 and unable to face the challenges ahead of us.

Does that mean we give up our lives of comfort?

Perhaps for some.

But for all of us, it means that we intentionally add \u2018pressure\u2019 to our lives in a way that strengthens our mental, emotional, and physical muscles allowing us to \u2018keep our edge\u2019 and to prepare for hard times (which are coming).

Listen now!

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