1742: Running a Business Is Hard Work, but Marketing Your Business Doesn't Have to be with Laura Higgins Founder and Owner of My Marketing Playbook

Published: Nov. 11, 2020, 1:43 a.m.

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Laura Higgins, founder of Lala Social Club and My Marketing Playbook is an online marketing expert for small business. Based in Australia, Laura is a recognised marketing trainer with an engaged community of over 20,000 small business owners. Laura\\u2019s online marketing know-how spans across many industries - finance, hospitality, beauty, construction, you name it. Her witty, dynamic and humorous communication style make her an engaging presenter and podcast guest. Laura presents fresh and effective marketing ideas that help businesses get results. Her authentic, easy to understand approach means that your audience will feel empowered to take action and implement their ideas

\\u201cdon\\u2019t take yourself too seriously and don\\u2019t forget to have fun along the way. The world needs more joy and authenticity so every time you bring that to your customers, every time you inject personality into your brand online or into your business, into your internal comms you are adding value. And I think it\\u2019s really necessary for us as people in business to be adding value to our customers, to our team, to our colleagues as well. So yeah having fun, keeping things real and don\\u2019t be afraid to inject personality into your business as well\\u201d\\u2026[Listen for More]

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To Listen or to Get the Show Notes go to\\xa0https://wp.me/p6Tf4b-7IU

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