According to this week’s guest, a successful business starts with 1 question.
Who are you passionate about serving?
Frank Cowell joins Jenna and Garrett and shows us why chasing the latest marketing hack is not the best, or most sustainable, strategy for your marketing. You have to first ask yourself who you want to serve, and then figure out how you are going to serve them.
Frank explains the importance of using marketing to elevate customer relationships, his advice for entrepreneurs starting their own agency, and the growth mindset that propels businesses like Amazon.
IN THIS EPISODE YOU’LL LEARN:
Mentioned in this episode:
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