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b'This show will be divided into two segments. The first\\n1/2 hour will feature social media expert Susan Preston\\nand we will be discussing how to use social media to \\ngrow your business without violating the protocol on \\nplatforms such as Twitter.\\n\\n\\n\\nSusan explains that it\'s all about being your authentic\\nself, and being transparent in your objectives. \\n\\n\\n\\nIf you are not getting the results you expected or want\\nfrom social media, you definitely want to tune into this\\nepisode.\\n\\n\\n\\nThe second hour will feature David Preston, "The\\nLegendary Consultant," and we\'ll be discussing providing\\nsearch engine optimization services to local offline\\nbusinesses.\\n\\n\\n\\nMany offline businesses have website that are little\\nmore than billboards in cyberspace... on an untravelled\\nhighways. Other businesses don\'t even have websites\\nbut should since this is one of the most cost-effective\\nways to generate leads, and traffic/business to their\\nbrick-and-mortar storefronts and offices.\\n\\n\\n\\n\\nWhile you may be an expert on search engine optimization\\nyou don\'t need to be to provide this service. In fact,\\nyou should not get trapped selling your services, and \\ntrading time for dollars. Instead, you should leverage \\nyour time by lining up the SEO work, but then outsourcing \\nit to properly trained individual who will do the work \\nfor a mere fraction of what you charge, and you pocket \\nthe difference.\\n\\n\\n\\nOn this show, we\'ll tell you exactly how to do that,\\npointing out resources that both David and I, as well as \\nmany of our associates, use. \\n\\n\\n\\nWe\'ll also share with you how you can set up lucrative\\nmonthly maintenance contracts with many businesses. \\n\\n\\n\\nThese maintenance contracts are the real secret. They\\nprovide you with a regular monthly income that you can\\ncount on month-after-month, and your customer stay with you\\nfor a very long time because you deliver results!'