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Should consumers be told the carbon footprint of the products they buy? And if so, how? In recent years, a shift in customer attitudes towards climate change has caused businesses to up their game when it comes to showcasing the environmental impact of products. But just how transparent it this? How much do buyers want to know about how sustainable their shopping is? Evan Davis and guests discuss the highly complex issues around carbon labelling and how best to communicate sustainable business practices.

Guests

Emma Keller, Head of Sustainability UK & Ireland, Nestle\\nBarry Clavin, Ethics and Sustainability Reporting Manager, Co-Op\\nHugh Jones, Managing Director, The Carbon Trust

Producer: Lucinda Borrell\\nSound: Neil Churchill\\nProduction Coordinators: Iona Hammond and Siobhan Reed