Episode #54: How to Brand Like a Boss with Alexandra Watkins
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We chat with Alexandra Watkins, who shares insightful and quirky ideas on how to promote a book and your brand. Today, it\\u2019s all about discovering your personality, having fun, and getting your name out there. You certainly don\\u2019t want to miss this!
Key Takeaways from This Episode
- Helpful techniques to convince readers to write an online review
- How to reiterate positive thoughts of an online review and engage with your readers
- The importance of creating the right brand name/title
- Strategies to effectively market your book and keep your book top of the line
- Unique ways to add a personal touch to book promotions
Resources Mentioned in This Episode
- Your First 1,000 Copies by Tim Grahl | Audiobook & Paperback
- Pablo Picasso
- Breaking Bad
- Walter White
- Made to Stick by Chip Heath and Dan Heath | Audiobook & Hardcover
- TCHO Chocolate
- Cupcake Vineyards
- Give & Take by Adam M. Grant | Audiobook & Hardcover
About Alexandra Watkins
Chief Executive Boss Lady of Eat My Words, Alexandra Watkins, is a leading and outspoken authority on brand names. Her breakthrough creativity book,