Business of Sport: The 25 Billion Value of Olympic Glory
b"Host Mark Chapman & The Athletic's Matt Slater bring an Olympic theme to the Business of Sport and ask what is the value of chasing gold medals - \\xa325 billion according to UK Sport - from a commercial\\xa0social & political perspective.\\nGuests include UK Sport CEO Sally Munday, Sport England's director of sport Phil Smith and British Cycling director Danielle Every to talk funding, the link between medals & participation, how sports make investment decisions, the value of the sports sector, bidding for major events & working under the huge shadow football casts.\\nLearn more about your ad choices. Visit megaphone.fm/adchoices"