Austin: The Recipe for Success at P. Terry's Burger Stand Isn't the Delicious Menu

Published: Oct. 5, 2021, 5 a.m.

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What are the ingredients for success at P. Terry's? Quality food is certainly important, but investing in people is the key. Personalized birthday cakes, interest-free employee loans, constant feedback and continuous improvement keep the team happy, and they in turn deliver excellent customer service. In this episode, CEO Todd Coerver joins ABJ Managing Editor Will Anderson to share his insight, and why he actually likes the challenge of a tight labor market.

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