Where on Earth Did That Expectation Come From?
Occasionally we\u2019re asked: \u201cTell me about Clients for Life\xae\u201d? One answer would be to say that, Clients for Life is a formal process of client retention. At its heart, however, Clients for Life is an expectations-based, value creation model. We teach firms to create sustainable value, by understanding and meeting their client\u2019s corporate expectations in a way that is specific, measurable and prioritized.
\nExpectations are highly important to the successful management of client relationships. They are the key drivers of value. Did you know that there is a psychology of expectations and how they are formed?
\nExpectations come from two sources, communications and experience.