28: TDW Meets Francis and Jeff from Above The Fold
Back in [episode #20](https://audioboom.com/posts/7179354-video-s-role-in-2019) Charles was joined by [Francis Ma](https://www.linkedin.com/in/francisma1/) of [Brafton](https://www.brafton.com/) to talk all about video marketing in 2019\. That appearance on Tech Demand Weekly caused a rift between Francis and his podcast partner in crime, Jeff Baker. Together they host the Above The Fold podcast which is a marketing podcast that sidelines in Top Gun quotes and AI chat. In fact, it's probably a podcast more about movies, TV shows and artificial intelligence with a sprinkling of marketing trends thrown in. Francis and Jeff tell Charles why they created Above The Fold, how it started life as a failed video and why podcast analytics suck.