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Whether you\u2019re an investor or a traditional agent, lead acquisition is the name of the game, and what you do to find investing deals is no different to what you have to do for listings.\xa0

What\u2019s more important than how you generate leads is how well you can systematize and measure the process. If something is systematic and trackable, you can calculate the ROI down to the last dollar, and that allows you to double down on what\u2019s working.\xa0\xa0

How does our guest take a metrics-based and systems-driven approach to generating leads? Why is data a key ingredient to successful lead acquisition and conversion?\xa0

In today\u2019s episode, we\u2019re joined by real estate investor and the co-founder of Real Estate Funnel Systems, Erik Bee. He shares how his product works and how he\u2019s helping both agents and investors generate leads at a high level.

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Three Things You\u2019ll Learn In This Episode

-\xa0The #1 lead generation mistake agents make

Most people don\u2019t give a lead generation strategy enough time to work. How long should we test our marketing strategies to extract the true ROI?

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-\xa0How to get the most out of every lead

If a lead doesn\u2019t fit into our criteria, what are some of the ways to monetize it?

-\xa0Why data is the currency of successful lead generation

Data is the key to finding the deals no one else can. How does Erik use data to help agents and investors zero in on their avatar clients?

Guest Bio-

Erik Bee is real estate investor and the co-founder of Real Estate Funnel Systems. He is a multi-skilled business starter, determined and real estate trainer with excellent all-round marketing skills and a solid background in property sales, building a successful real estate investing company.

Based in San Diego, Eric has the ability, drive, and determination needed to succeed in winning business and creating opportunity. He has extensive knowledge of collecting information about a property, estimating its value and then promoting it for sale as a Licensed Real Estate Broker and Real Estate Appraiser. Eric is an excellent communicator who can relate well with people at all levels and has the flexibility of working well as part of a team or individually.

For more information, visit https://www.realestatefunnelsystems.com and follow @erikbee on Instagram.

https://www.instagram.com/erikbee/