Matt Johnson on Becoming Microfamous in Real Estate & Choosing Your Level of Influence

Published: April 22, 2022, 4 a.m.

We\u2019ve stepped into an age where you don\u2019t necessarily have to be Tom Cruise famous to make an impact. You can have a level of fame that still allows you to go about your life without worrying about getting hounded at the grocery store.\xa0


The opportunity to be MicroFamous is available to us as team leaders, but what would it actually look like?\xa0


Today our show\u2019s producer, CEO of Pursuing Results and the author of the book MicroFamous, Matt Johnson shares the idea behind his book and how it applies to the world of real estate.\xa0



Three Things You\u2019ll Learn In This Episode\xa0


- The advantages of being MicroFamous\xa0

Why are more people keen to have microfame, instead of mega-celebrity status?


- The choice every team leader has to make

As leaders, how do we decide where the attention goes\u2026will it be our teams or ourselves?\xa0


- How to become truly influential in your space

What does being famously influential to the right people actually look like?