How Karen Briscoe Went From Rejoining the Workforce to Becoming a Successful Broker Owner and Author
A lot of brokers and potential team leaders fear that they\u2019ll lose people if their leadership isn\u2019t the right fit. How do you know if people will be happy with you running the show? What is the right mindset you should apply to this limiting belief? What is the trajectory of going from broker owner to CEO? On this episode, team owner, author and podcaster Karen Briscoe shares how she got back in the game and ended up buying a team that now does 100+ deals a year.
Takeaways + Tactics
- Make sure that what you\u2019re pouring your marketing money into is actually serving your target market.
- A lot of business books are information heavy, but they don\u2019t inspire you to change your behavior.
- Charity events can help you define the kinds of people you want on your list.
You don\u2019t live in a vacuum, and can\u2019t expect to drop back into the workforce without keeping up with things like tech and trends. Coming in with your own leads is one of the most powerful ways to start the game ahead of everyone else, and it\u2019s part of what made Karen a candidate to buy her team. Don't let the fear of losing personnel deter you from making a move like buying a team. If you are valuable and put the right people in place, more people will be attracted to your team