The tech layoffs aren\u2019t over. Marketing budgets haven\u2019t recovered. DEI programs are slashed.\xa0
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Might explain why we don\u2019t hear anyone talk about employer brand anymore. It\u2019s probably for the better: workers are skeptical. A lot of people got burned in the last 18 months and no one believes the old corporate jargon when they\u2019re looking for their next role.
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Hiring isn\u2019t dead, but the talent attraction playbook needs a reboot. Jeff Smith and James Hornick discuss what resonates with job seekers and what falls flat in episode 81 of The 10 Minute Talent Rant, "Remember Employer Brand? It's Dead."
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