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Begin to Win using Facebook Ads

Published: July 1, 2021, 4 a.m.

In today's podcast, we have Charley Tichenor with us. Charley is one of the Top 100 Facebook Advertising Experts in the USA. He has generated 9figures USD in Revenue and has been published in Facebook Success Stories & Case Studies, DTC Newsletter & Utopia. Charley helps businesses and agencies to make Facebook Advertising simple and easy while scaling success.

Charley started his career as a data entry operator in Hollywood and then transitioned to become a Facebook expert. He went through the process of self-learning and discovered the secrets of getting money from strangers on the internet. He learned the most cost-efficient way to reach many people and monetize their attention. Today Charley is sharing his entrepreneurial journey with us and also sharing his wisdom regarding Facebook so that you could also grow your business by taking full advantage of Facebook advertisements.

You will learn from Charley:

How you should do your Facebook ads after the recent update of Facebook algorithm?
Which business owners will suffer more and which will win in regards to Facebook ads?
The formula of business success.
Applying those practices on Facebook that work well on Google.
Instagram versus Facebook. Which one is more effective for running ad campaigns?
How much money a small business should put on Facebook ads?
Business model and business objective of Facebook.
Value of Facebook groups.
How to target people to sell your product or service.
How Facebook ads work?
Is organic traffic still relevant?
Value of understanding your customer and making content for them.
Value of surrounding yourself with Alphas.
Importance of investing in your learning.
How offering high-price things to a customer increases your conversion rate?

Charley Tichenor is explaining all that information in detail, so tune in and enjoy this informative podcast till the end.

The Episode Timeline:

[00:00]– Introduction of today’s guest, Charley Tichenor.

[01:46]- How he started his Facebook ads career?

[04:00]- New update in Facebook algorithm and how you should do your Facebook adds now?

[06:11]- Which business owners will suffer more and which will win?

[10:45]- How about applying those practices, that work well on Google, on Facebook?

[13:15]- Instagram versus Facebook. Which one is more effective for running ad campaigns?

[16:15]- How much money a small business should put on Facebook ads?

[18:31]- Business model and business objective of Facebook.

[20:18]- Story of generating million dollars by social gifting using Facebook groups.

[23:43]- Value of Facebook groups.

[26:18]- How to target people to sell your product or service?

[29:30]- How Facebook adds work?

[31:18]- Is organic traffic still relevant?

[32:02]- Value of understanding your customer and making content for them.

[36:28]- Formula of business success.

[38:20]- Charley’s personal interests, likes, and dislikes.

[40:18]- Value of surrounding yourself with Alphas.

[41:25]- Clubhouse QnA session.

[41:49]- How about learning multiple totally different things.

[43:09]- Offering customers higher price things increases your conversion rate.

[46:09]- Contact details.

[48:18]- Charley’s passion and goal.

Golden Nuggets from Episode:

Facebook is the right tool to amplify things that you do well. Facebook should not be the tool that is what you live and die by. If your business is going to live and die by your ability to make Facebook work for you then you don’t have a business that you be using Facebook. -Charley Tichenor
The business objective of Facebook is not to make you money. The business objective of Facebook is to be top of mind when somebody wants a solution. -Charley Tichenor
Getting lucky should not be the core element of your business model. -Charley Tichenor
In business, surround yourself with people that are better than you with every single thing you are not the best in the room at, and you are going to get better. Because the best business people I know are the worst people in the room at everything other than deciding the direction of the business. So, surround yourself with Alphas. -Charley Tichenor
It’s completely fine blowing money to learn things. -Charley Tichenor
Offering people higher price things increases your conversion rate. -Charley Tichenor