Imagine Entertainments Justin Wilkes on Pushing into Premium Nonfiction, How Streaming Marketplace Terms are Changing and the Double-Strike Impact on Indies
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The president of Imagine Entertainment details the company\'s recent growth with documentary and nonfiction content, kids and family, branded creative advertising and marketing. He also offers insights into how the market for streaming content is slowly changing in ways that benefit large-scale independent producers such as Imagine.
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