A New Voice of Business, with Elliot Hoffman

Published: Oct. 24, 2005, 4:14 a.m.

b'Stranova 6, October 24, 2005. "The New Voice of Business". Our guest is Elliot Hoffman, the founder of the popular "Just Desserts" chain of restaurants/stores in the San Francisco Bay Area, is now after an even bigger challenge: organizing business people and their organizations to transform the world -- in the areas of energy, economic policy, and other broader roles for business as a social force in the 21st century.'