The Law Firm Journey: From Survival Mode to Stage One Business
Just like any other kind of journey, the adventure of starting a law firm has to begin somewhere. In this episode of On Balance, hosts JoAnn Hathaway and Tish Vincent talk to Lea Ann Sterling about her experience starting a successful law firm before practice management tools became popular. She discusses the importance of getting advice from reliable experts about things like technology and bookkeeping and how to find such help. She also shares the tools she uses to maintain a successful practice, like surveys that measure customer satisfaction and marketing videos.
Lea Ann Sterling has been the founder and managing attorney of Sterling Law since 2001.