SFN183: How to reach product-market fit for early stage start-ups
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How do you know if you have a good idea or not?
Today you will learn how to find good ideas and reach product-market fit in a bootstrapped, early-stage startup.
Eben Pagan is a veteran entrepreneur in the information technology space who now devotes his life to training new entrepreneurs in his best strategies and techniques for business, marketing and wealth creation.
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Learn more with the expanded show notes at TheFoundation.com/Podcast.
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Lay The Foundation: Reaching Product-Market Fit
- Invest your attention, energy, time and effort into things you will enjoy being a part of.
- Your product needs to resonate with people. It\\u2019s hard to grow a business if you have to talk people into it.
- It\\u2019s important to go into any entrepreneurial venture with a realistic model of how often things work and how often things don\\u2019t work.
- The product is the marketing.
- Balance your vision and your customer\\u2019s vision.
- Consider both philosophical marketing decision and tactical marketing decisions together, even in the early stages of a startup.
- Your target customers likely communicate and think similarly. Ask them questions and pay attention to the words they use.
- After the creative phase, you have to build an organization.
- Learn from the innovations and mistakes of the people who came before you.
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Resources
- Learn more about Eben: Website | Facebook | LinkedIn | Twitter
- Want to send Eben a business idea or proposal? Send him an email with a short video describing it to intro@ebenpagan.com.
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Production & Development for The Foundation: Starting From Nothing Podcast by Podcast Masters.
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