Riddell is so humble in sharing her story of abuse and resilience.
It’s not every day that a child is blessed with the opportunity to overcome oppositions
and adversity at such a young age. By the age of 18, not only was Riddell able to defeat cancer, but also to defeat every adversity that a mind could fathom. 2012, Riddell officially licensed her first LLC, Riddell and Associates Inc. in housing resource experts receiving a private contract with Fortune 500. After 3 years of building her foundation, she opened the sister company Riddell Enterprises, stepping into the market place and being the resource center to every and all industries. With Riddell Enterprises’ she in houses a Loyalty Division with 20 Resource Experts, 12 Direct Marketing and Sales Directors, and holds a national network and rolodex. Strategic Business Alliances, Affiliate Marketing tactics, and farming individual’s rolodex are her three areas of expertise and consultation. With her team by her side, she has earned company shares in 6 different companies. Her perspective of life is very simple, she is known for saying “Sometimes we don’t fully appreciate who it is that we know, what it is that they do, how we may be of service to one another and how to look within our trusted circle to grow and flourish as one.” Many people ask her how she has acquired the positions and titles that she has, and she always says, “If you just do the right thing, consider the consequences of your actions, and have a servanthood mindset, the world will perceive you as something so much greater than even you can fathom and demand to help you get what it is you want.”