How the Nation's Most Recognized Systems Spend Their Marketing Dollars...and Why It Matters to You
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Marketing and communications executives from leading health care systems across the country have been working together to compare their resource allocation to true peers. With a steering committee including Cleveland Clinic, Ochsner Health System, Intermountain Healthcare and SHSMD, benchmarking data has been gathered through the use of a tool that allows participants to compare themselves to similar organizations of all types and sizes. Aggregate benchmarking results of over 50 participants across 3 years of the study will be shared.
SHSMD Connections 2021 Virtual runs October 19-21. Register today!'