#63 Matt Powell on Back to School Shoe Sales and Marketplace Shifts
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The NPD Group\'s Vice President of Industry Analysis, Matt Powell is back again! He breaks down his PUNY approach to retail success (Premium, Unique, New & Young) and what that means for the footwear industry. He also gives us his expert analysis on 2017 back-to-school shoe sales, retail, and a rundown on the recent Big Baller Brand shoe side show.\\xa0
The team introduces Matt to the new "What You Got? What You Gettin\'?" segment, where everyone shares the shoes they are currently rocking and the pair they plan on gettin\'!