Why Are Womens Sexual Health Products Still Taboo? With Christine Brown
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Erectile dysfunction products are widely accepted, but women\\u2019s sexual health and wellness are far less so.
Christine Brown is helping to reclaim the female sexual health and hygiene market with The Kind Cup, an innovative, ergonomically designed silicone menstrual cup.
Brown was first introduced to the menstrual cup at their all-women undergraduate college (where they obtained a degree in critical thought) \\u2014 and it changed their views on feminine products forever.
This American Sign Language (ASL) teacher juggled their career and helped to run their family\\u2019s specialty fruit farming business, while casually researching product reviews about the incompatibility of some menstrual cups with women\\u2019s bodies. This eventually led to their pivot into entrepreneurship, where The Kind Cup was born.
Brown shares how their own hard-of-hearing journey and non-binary identity helped shape their ideology, explains the misconceptions in label setting, and defines the limits they sought to overcome by challenging people\\u2019s notions of what they think they know versus what they assume.
Brown shares how this philosophy is helping them to take the The Kind Cup to the next level on this episode of SheVentures.
5:38: Brown shares their hard-of-hearing journey.
15:00: How Brown pivoted from teaching ASL to designing menstrual cups
19:03: What sparked the idea for The Kind Cup?
23:54: How has their architectural background helped to inspire the design for The Kind Cup?
35:06: Brown takes on the Pink Tax.
41:23: What did Brown need to do to obtain FDA approval?
52:09: Is venture funding to scale in Brown\\u2019s future? Find out!