Episode 92: 4 Ways To Go From Small Business Owner To CEO

Published: July 28, 2020, 5:10 a.m.

b"Not all entrepreneurs are CEOs.\\n\\nBuilding a business that lasts, requires that your actions and mindset move from those an entrepreneur making moves to a that CEO executing for growth. \\u2800\\n\\nIf the ousting of the founders of Uber and WeWork taught us anything, it\\u2019s that the skills it takes to start your business won\\u2019t take it to the next level. \\u2800\\n\\nSo how do you know if you\\u2019re operating as a CEO or as an entrepreneur? \\u2800\\n\\nAs a reminder, this series of episodes are recorded during our weekly Instagram live so from time to time, you may hear me responding to comments from the audience, or hear the voice of someone I\\u2019ve invited to come on live with me.\\n\\nHere's the cliff notes version of what I share in the episode:\\n\\n \\t\\n\\xa0Set aside time to work on your physical and mental health.\\n\\n \\tBuilding a business can take a toll.\\n \\tA well-rested mind brings clarity.\\n\\n\\n\\n\\n \\t\\nWork ON your business vs. in your business.\\n\\n \\tYou\\u2019ve probably heard me say this before and I will say it again. When you first start your business, you wear many hats. Be aware of which hat you have on.\\n \\tYou probably won\\u2019t be in a position to hire a CEO or a general manager right away but create an org chart so when the time comes, you know what to delegate.\\n\\n\\n\\n\\n \\t\\nGet intimate with your strategic plan\\n\\n \\tEvery leader needs a playbook. A strategic plan is a CEO playbook that should guide your vision, mission, goals, and actions over the long term. Every CEO needs one to reference.\\n\\n\\n\\n\\n \\t\\nSet aside time for a CEO day\\nThings to do during your CEO day:\\n \\tTake time to meet with your team and really LISTEN to their concerns and ideas [Management by Walking Around is a term coined by management guru Tom Peters.]\\n \\tStudy your market trends, competitors, and find opportunities to collaborate.\\n \\tThink through your plans for growth? Will you build, buy, or partner?\\n \\tLook at your numbers. How much revenue are you generating? What are your costs and how can you get them down. Learn how to read a profit and loss statement.\\n\\nListen on\\xa0Apple Podcasts\\nYou\\u2019ll learn about:\\n\\n \\t\\n\\n \\t3 Ways you can land your initial consulting clients.\\n\\n\\n\\nMentioned in this episode:\\n\\n \\t\\n\\n \\tInstagram: @shesoffscript\\n \\tWebsite:\\xa0serwaaadjeipelle.com/the-podcast"