Episode 88: 3 Ways To Land Your First Consulting Client
b"Are you ready to turn your corporate expertise into a consulting or coaching business? Over the past two years, I have built a consulting business based on the skill and strategies I learned in the corporate world.\\n\\nOne of the questions I get asked most frequently is how I got my first clients. Well, I'm answering this question as a part of our back to business basics podcast series. In this episode, I'm sharing 3 ways you can land your initial consulting clients.\\n\\nAs a reminder, this series of episodes are recorded during our weekly Instagram live so from time to time, you may hear me responding to comments from the audience, or hear the voice of someone I\\u2019ve invited to come on live with me.\\n\\nHere's the cliff notes version of what I share in the episode:\\n\\nTable stakes:\\n\\n \\tBe willing to market yourself\\n \\tClearly articulate what you offer and who you\\u2019re offering it to. This is your elevator speech. For example, \\u201cI\\u2019m Serwaa Adjei-Pelle and I help CEOs use proven corporate strategies to launch, pivot, and scale their businesses. \\u201c\\n\\nEmail your network and share what you\\u2019re working on \\n\\n \\tThey know your work and your reputation\\n \\tSend them a personal invitation rather than an email blast asking for them to recommend you to their network\\n \\tDon\\u2019t assume that sharing on social media will work. First of all, your profile is probably private. Second, the algorithms have a mind of their own. People may never see your posts.\\n\\nShare your expertise\\n\\n \\tArticulate major problems you can solve as a consultant\\n \\tCreate a consistent flow of information via Instagram or Facebook live sessions; weekly newsletters, podcasts, or LinkedIn posts that showcase your expertise.\\n \\tProvide sharable content that can give your audience quick wins\\n \\tShare your credentials and results\\n\\nPartner with existing businesses with compatible services\\n\\n \\tCopywriting specialist >>> Web developer\\n \\tSales and marketing >>> Course builders\\n \\tOperations or Automation >>> Established business coaches\\n \\tStrategy >>> Private Equity firms\\n\\nListen on\\xa0Apple Podcasts\\nYou\\u2019ll learn about:\\n\\n \\t\\n\\n \\t3 Ways you can land your initial consulting clients.\\n\\n\\n\\nMentioned in this episode:\\n\\n \\t\\n\\n \\tInstagram: @shesoffscript\\n \\tWebsite:\\xa0serwaaadjeipelle.com/the-podcast"