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b'In today\\u2019s episode, we meet Ericka Dukes, CEO of Social Ink Co., a social media management agency that helps brands stand out online and connect with their followers. Erika also coaches others on how to use Instagram to launch and scale agencies of their own.\\n\\n\\n\\nAfter she was unexpectedly let go from corporate America, Erika took it as a sign to finally go out on her own and start the social media management business she\\u2019d been dreaming of.\\xa0\\n\\n\\n\\nDuring our conversation, we talk about what it takes to run an agency and how to know when you\\u2019re ready to go from freelance social media management to an agency model. Erika also gives her best tips on how business owners can approach hiring their first Social Media Manager and what to expect.\\xa0\\n\\n\\n\\nListen on Apple Podcast\\n\\n\\n\\nYou\\u2019ll learn:\\n\\n\\n\\nHow to scale a social media management businessThe importance of creating a social media strategy based on your business goalsHow to streamline tasks by planning content in advanceWhen to hire a social media manager and what to look forWhy your business goals need to be in place before you hire a SMMThe top three Instagram \\u201chacks\\u201d for new accounts looking to grow\\n\\n\\n\\nMentioned in this episode:\\n\\n\\n\\nBusiness Instagram: @socialinkcoWebsite: socialinkco.comBlueprint Accelerator: socialinkco.com/blueprint-accelerator-waitlist/\\n\\n\\n\\nReady to Launch Your Side Business?\\xa0\\n\\n\\n\\nJoin the Side Business Lab - a guided blueprint for validating, building, launching, and landing your first online business customer.\\n\\n\\n\\nThe Side Business Lab not only shows you exactly how to build your online business but also shows you how to repeatedly get customers WHILE working you\\u2019 9-5.\\n\\n\\n\\n\\nhttps://www.serwaaadjeipelle.com/SideBusinessLab'